The most important principle for designing lively eLearning is to see eLearning design not as information design but as designing an experience
- Cathy Moore
Custom or Bespoke eLearning is the current trend in corporate training. Though pre-built eLearning courses are cheaper compared to custom eLearning, many corporates-both small and big-are opting for custom eLearning because they don't want to limit their training expectations and learner engagement to pre-built, off the shelf eLearning courses.
If your answer to any of these questions is "yes" then you need to explore custom or bespoke eLearning options than choosing pre-built training material.
The revenue for self-paced, customized online learning solutions market worldwide is expected to reach $55.2 billion by 2017. This estimate is based on a compound annual growth rate (CAGR) of 7.6% for the period 2011-17, starting with $35.6 billion in 2011.
The major chunk of this growth is coming from a rapid increase in use of eLearning for corporate training. Due to the high degree of flexibility of customized eLearning training material, the corporates can easily update their training content in cost efficient ways. A study conducted by IOMA finds that switching from instructor-led training (ILT) to eLearning saves corporates around 50-70% in costs.
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